Skip to main content
    Back to Archive
    Blog Post2016

    Whatever Your Process, Interviewing Comes Down to Conversation

    Share

    The Interviewing Spectrum: From Rigid to Random

    In talent selection, interview and evaluation techniques exist on a continuum with two basic extremes. On one end is the highly scripted process, where an interviewer reads every question as prescribed from a booklet. On the other end are completely unstructured interviews, which often involve untrained hiring managers asking abstract questions and relying on gut reactions without collecting any data.

    Most organizations operate somewhere between these two poles. HR and talent acquisition professionals typically advocate for more structure to ensure fairness and gather comparable data, while hiring managers often want the freedom to have a more natural conversation.

    The Power of Structured Conversation

    While process matters, the best insights often come from open dialogue. A structured process doesn't have to be rigid. The goal is to create a framework that facilitates meaningful conversation, revealing how a candidate thinks and if they align with the organization.

    Case Study: How Uber Hired its CTO

    A compelling example of this principle comes from how Uber CEO Travis Kalanick hired a Chief Technology Officer. The candidate described the experience as an intense, 30-hour one-on-one interview conducted over two weeks.

    "I met with him, and that one hour turned into two. …He invited me back for more talks and ended up interviewing me for 30 hours straight, one-on-one, over two weeks... We’d pick each topic and drill all the way down... I had my view and he had his, and because he’s an engineer by training as well, we just jammed like that…. Throughout those 30 hours, it wasn’t about getting hired. I actually forgot it was an interview. It was just like a discussion between two colleagues."

    The process focused on deep debate and discussion on topics critical to the CTO role, from engineering management to hiring and firing. It was a "jam session" between two professionals, not a formal interrogation.

    The Lesson: Dialogue Delivers Data

    The key lesson is that discussion and conversation, when wrapped around topics essential to the role, will nearly always yield high-quality data. In the Uber example, the 30-hour dialogue demonstrated to both the CEO and the candidate that there was strong alignment. A robust, conversational process can be one of the most effective tools for making a critical hire.

    Frequently asked questions

    Share this articleLinkedInXFacebookRedditWhatsAppEmail

    Best Practice Institute

    Best Practice Institute is the research organization behind Most Loved Workplace® certification, the SPARK Model, the Love of Workplace Index™ (LOWI™), and The Workplace Report.

    The Workplace Report

    The Workplace Report is BPI's original workplace culture research and editorial briefing series for CEOs, CHROs, people leaders, talent leaders, and employer-brand teams. It turns BPI's 25 years of research, Most Loved Workplace® certification data, SPARK findings, and current workforce signals into practical analysis leaders can use.

    The report format includes executive summaries, research-backed articles, company examples, methodology notes, and practical implications for retention, hiring, culture, leadership, and employee experience. New research and analysis is published on an ongoing editorial cadence at /workplace-report.